Disgruntled Brewing was starting a new brewery in Perham from the ground up and needed everything from logo and label designs, to positioning and PR. They contracted RedHouseMedia to develop their “disgruntled” brewer identity, which RHM used strategically throughout their design materials and communications.
Custom-illustrated beer labels are a distinctive component of Disgruntled Brewing’s identity. RedHouseMedia concepted and created a persona for each of the beer labels to signify the flavors and “characters” of the different beers.
Disgruntled Brewing needed a new website to promote its identity, the beer, and the taproom. RedHouseMedia further advanced the “disgruntled” positioning on the website with a wood-hewn backdrop to showcase the photography of the brewery and beer.
From close-up details to the big picture, professional photography by RedHouseMedia brought Disgruntled Brewing’s beer and brewery to life in vivid color.