About Us

Making the complex simple.

Web & Digital Design
Capabilities

Web & Digital Design

We live in an increasingly digital world. Embrace it! Marketing strategies should include your online identity positively reflecting your business and where it’s headed. Draw your customers in, grab the attention of passersby and make every pixel count.

Identity
Capabilities

Identity

Making the complex simple — our specialty. After learning about the goals you have for your business, your target market and even your competition, we develop marketing strategies and creative positions that are designed for success.

Print
Capabilities

Print

Increase sales with a look that sells. Share your brand’s goodness whenever, and wherever possible. You have mere seconds to capture your target audience’s attention. We’ll design this time to be well spent.

SEO
Capabilities

SEO

You can have the greatest looking website in the history of mankind, but if it doesn’t show up in search engine results, it won’t matter. SEO copywriting makes it easy for consumers, and potential consumers, to find your business online.

Motion Graphics & Video
Capabilities

Motion Graphics & Video

Need an entertaining video to explain a not-so-entertaining project or process? Try a motion graphics video, complete with animated brand ambassadors and professional voice-overs. It’s a great way to simplify the most complicated concepts.

PPC
Capabilities

PPC

Find your target market and speak to them where they’re most comfortable — and where they spend the most time. The best part is, you’ll come away from a PPC campaign with the metrics to prove your success.

Social Media
Capabilities

Social Media

Social media allows us to communicate with consumers easier than ever before. Send real-time news and updates about your brand to the people who care about you most — your very own fan club!

Photography
Capabilities

Photography

Great photos grab people’s attention, luring them in for a closer look at your brand’s message. Once you’ve caught their eye, words will close the deal. We’ll bring them both into focus.

Radio
Capabilities

Radio

Quick! You have 30 seconds to sell your brand or your product. In radio advertising, every word counts, so copywriting must be just right. Persuasive. Interesting. Memorable. Bonus points if listeners crack a smile.

PR
Capabilities

PR

Hype doesn’t just happen. We’ll help be the voice behind your brand, positioning your business for success every step of the way. Through strategic copywriting in traditional or social media, we’ll get people talking.

Our Team.

President, Creative Director

Aaron W. Hautala

With nearly 20 years of positioning businesses, organizations, and communities front and center, Aaron uses his marketing experience to create identities that are simple to understand, easy to buy, and hard to leave. Recognized for award-winning strategic marketing, public speaking and community advocacy, Aaron is passionate about helping others through powerful communication.

Vice President

Beth Hautala

A visionary by nature, Beth has a way of seeing into the future and planning for what has yet to be. From co-founding RedHouseMedia, publishing her first novel, and working on her second (both from Penguin Random House/Philomel), Beth, together with Aaron, provides the leadership behind RedHouseMedia’s vision, mission and goals.

Senior Art Director

Dain Erickson

With more than 10 years of industry experience, Dain leads our team of graphic designers, successfully taking projects from concept to completion. Whether he’s sketching ideas on a napkin or delivering a headline with punch, Dain is well-versed in combining images, words, and the fine art of graphic design in a way that sells.

Project Manager

Heidi Lake

Whether it’s a new or existing project, a wild idea or a friendly advocate, Heidi is our go-to gal — lead wrangler, question-answerer and scheduler. With a journalism degree and more than 15 years of media, copywriting and PR experience, Heidi is also SEO certified and SEM qualified. She wears many hats, and wears them well.

Copywriter

Jodi Schwen

Words have been Jodi’s passion since she crafted her first story as a child under an evergreen on the shores of Gull Lake. She brings more than 30 years of experience in writing and editing and two degrees in communication to wield her copywriting pen for the RedHouseMedia content development team.